Must-Have Technology for 2018

From the largest events to the most scaled down, attendee engagement continues to reign supreme as we begin the New...

Best Practices: Event Staffing and Technology for ROI Tracking

Event marketing can occupy a substantial portion of a company’s overall marketing budget. So it’s important that the events be...

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Best Practices: Offer Event Sponsorships That Give Back

Many exhibition organizers still thrive on selling traditional event sponsorships like banners and brownie breaks. But event technology is helping…

Event Technology Trends That Defined 2016

Every year, new event technologies and trends emerge. It’s easy to identify the apps and innovation that come into view….

Five Mobile Game Strategies For Events

Jane McGonigal, the game theorist and author, describes games as sharing four traits: a goal, rules, a feedback system, and…

Best Practices: Mobile Apps as a Revenue Generator

Know your audience. This old-school marketing adage is at the heart every planning decision made at the 50 fastest growing…

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