#1: Look at Every Aspect of Your Location
Is the event city easy to find? What about the venue? Does the location come up on GPS or Google Maps? What about parking? When attendees are in the meeting facility, can they easily find your location? Can attendees easily find restaurants and other attractions within the city?
If the venue is difficult to find, doesn’t register on a GPS, and parking is a hassle, consider a different location. One way to eliminate confusion with on-site logistics, is to incorporate kiosk rentals into your event budget. Touch panel kiosks can serve as digital signage to direct attendees to the various breakout sessions, provide a map of the venue and surrounding areas, and serve as a digital concierge, providing information about local eateries and entertainment.
#2: Use Technology to Simplify Your Event
- Eliminate all paper and binders by renting iPads or Tablet PCs and giving them to your attendees. No shipping of paper, tracking it down, and assembling binders at the last minute. Everything can be preloaded ahead of time.
- Eliminate more paper and time by using Audience Response System rentals to tally attendee evaluations.
- Hire a qualified AV company to set-up your presentation services audio visual equipment and stay on site with an experience AV technician. Have the AV tech work directly with your presenter to set up everything well in advance.
#3: Have a Backup Plan
#4: Go the Extra Mile
Get everything in writing and then check and double check your details. Have others check everything as well, especially collateral items that go out to attendees. If an attendee has a question or concern, address it right away. Don’t put it off or minimize it.
#5: Hire Really Good Project Managers
An overall event project manager is like gold. They will make certain a detailed task list is created with task, responsible party, and date to be completed. They may even create a Gannt Chart, so you know which items are dependent on others. Good project managers are also excellent communicators and will let you know if something is not on target and why it isn’t.
In addition, you may wish to hire specifically targeted project managers, such as an AV project manager. These managers are very instrumental during the pre-planning stage, as well as, during the event. They can:
- Act as a liaison between the technical staff and the planner
- Be the go-to-person during the event
- Offer technical expertise and
- Advise you on possible budget run-ups with technology and labor